Will customers buy my product? market analysis questions

I want to show you how to break down Market Analysis easily and answer some simple questions. In the video, I go over each of the questions and explain them in a little more detail. This is part of a bigger course I taught on The Business Model Canvas.

• What are the benefits to your customer?

• Is this something that a lot of people will benefit from?

• What kind of business will you run?

• Where do your customers get what you offer right now?

• What kind of different things do they get?

• Where are your customers?

• How will you find them?

• Why would they buy from you?

• How many of those customers that you've identified will buy from you?

• What keeps new competition from entering the market?

• If you're starting something new, who else can do that? And how hard is it to get into the market? And if it's not, you're gonna have a lot of competitors.

• And is this a product or service that can be expanded so can you grow?
  

Those are all really important questions to ask.

In addition, what external factors influence your industry?

• How does the government or the industry affect what you do?

• How long will this opportunity last?

• Is this something you have to do right now? Because, for example, there's a new law change coming up? Or is it something that can last forever? Or is it something that's coming up and you want to get ready for it?